Leanliness for Business - Build. Measure. Learn. Repeat.

Confessions of a Social Media Marketer

the last cult of England

Confession #1 So... I kinda have a thing for social media. I use it as an avenue for personal connection, business leads, news updates, and even for calling my folks so they can see their grandkiddos. Love ya Mom and Dad! Social media has become an easy, and sometimes preferred, mode of communication for many. It's isn't all that hard to figure out why: just look at my iPhone's homescreen! … [Read more...]

Social Media Marketing for Business

Marketing Strategy

Social Media Marketing Defined The simple definition of SMM is utilizing a number of social networks to drive revenue, increase brand recognition and build relationships for your business.  It is also a very effective way to communicate with your clients. Maybe it's the tech fright. Maybe it's the fear of the unknown. Many businesses are quick to dismiss Social Media Marketing as a … [Read more...]